Extreme E confirms multi-year deal with TVNZ

Extreme E has secured a multi-year deal with TVNZ, meaning the championship will be shown live across New Zealand for its first season.

TVNZ will show every race of the championship live, meaning it will produce five two-hour programmes as the series heads to locations damaged by climate change or human interference.

The series unveiled their inaugural season’s calendar at the end of last year, with the championship kicking off in Senegal, before heading to Saudi Arabia, Nepal, Greenland and Brazil.

Each race consist of head-to-head races, staged over three days with an area no larger than 10 km2.

Speaking about the announcement, Extreme E Chief Marketing Officer, Ali Russell said: “We’re delighted to announce this long-term deal with TVNZ.

“The partnership is a big step for us, and will mean that Extreme E will be front-and-centre in millions of households across New Zealand.”

TVNZ also believe that Extreme E will appeal to more than the usual motorsport fans, with the network also believing that documentary audiences will also be interested in the championship.

“From extreme locations to stunning landscapes, this is an incredible event.” commented TVNZ General Manager Sport and Events, Melodie Robinson.

“From extreme locations to stunning landscapes, this is an incredible event.

“We know motorsport enthusiasts will enjoy it, but we think Extreme E will also appeal to sport fans, environmentalists and documentary watchers.

“TVNZ holds the rights to Formula E and the Jaguar eTrophy, adding Extreme E means TVNZ owns the electric auto racing scene for Kiwi viewers.

“E Racing is unique and it’s the future of motorsport, we’re proud to support events that demonstrate a commitment to sustainability and innovation.”

Extreme E has already announced a number of TV agreements, including FOX Sports for the USA, Canada and the Caribbean, and FOX Sports Asia for South East Asia.